The inside story behind Pfizer and BioNTech's new vaccine brand name, Comirnaty

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Comirnaty. It’s a name we’ll all know soon. The new brand for Pfizer and BioNTech's COVID-19 vaccine, Comirnaty mashes up community, immunity, mRNA and COVID—pretty much everything that could fit into the moniker for the world's most high-profile product at the moment.

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